This project explores world building through graphic prop design. ‘Happyland’ is a dystopian city built on maintaining the happiness of its’ civilians. Beneath the city is a rebel base set in the London Underground.

WELCOME TO HAPPYLAND

Propaganda Posters

These posters are influenced by Nazi propaganda and designs from 1930s-50s, a design style I stick to throughout the project.

Documents

These documents show the various systems within the city.

FOOD PACKAGING

Other Propaganda

This section contains various propaganda given out to civilians, such as a childhood handbook and an event leaflet.

Rebel base items

These are artefacts that would be found in the Underground station where the rebels live.

Smile, Citizen!

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Tickets to another world